I've spent years searching for flattering swimwear in New Zealand and online, but all I found were swimsuits that didn't look right or fit my body. I found myself with a draw full of swimwear I never wanted to wear, and no idea where to go to find something that fitted better. So I started Virtueswim!
Located in the heart of Ponsonby, our store is stocked with a selection of latest international lines of swimwear and beachwear. We handpick our stock in limited quantities, which means that you have lots of variety to choose from and very few people will ever have your swimsuit.
Our philosophy at Virtueswim is to help you find a swimsuit you know you look good in. Our skilled and helpful staff will help you choose the right swimwear for your body shape, making you feel comfortable and confident by the water. You'll walk out feeling fabulous and beach ready!
Rachel Virtue x
Good service. Quick and also very private. I come here for my tans regularly, Always come out glowing and golden. I love that they use organic tans (brownallyear) highly recommend for anyone needing a tan.
So nice to go somewhere and get great honest advice and service. I always leave this shop feeling happy 😃 specially after a great tan and new bikini!
Had such an amazing experience at Virtueswim. Brought my bikinis from here and absolutely loving them. Staff were so helpful finding the right fit for my body shape. Would highly recommend anyone going here. And I even got a tan on my way out! 5*****